Private & Team Coaching

FOR VISIONARIES READY for THEIR NEXT ALIGNED EVOLUTION

We help you excel with intention, lead with purpose, and win in a way that actually feels good.

1:1 Coaching  Programs

I offer tailored support at every level from single strategy sessions, short-term boosts and long-term partnerships. Evolve with intention, guided by data, strategy, and consistent support.

VIP Days

A high-impact day for high-achievers who need clarity — now. In this private intensive, we uncover what’s working, what’s not, and what’s next.

Team Support

In facilitated sessions, we unlock clearer communication and smarter execution. Walk away with renewed focus, shared vision, and measurable next steps.

My packages include:

You’ve Outgrown the Grind.

✔️ You’ve built success you’re proud of — but something is missing.

✔️On paper things look great… yet maybe you feel out of alignment in your career, your relationships, or even in who you are becoming.

✔️You can sense a bigger version of yourself, you just need clarity on what that looks like and who you need to be to step into it.

For the team:
✔️ They function well — but not at the level that happens when every individual feels safe to speak the truth, share ideas, and bring their full intelligence forward.

✔️ You know deeper honesty, courage, and alignment would transform how they and you operate together.


At The Growth Edge, I partner with high-achieving leaders / entrepreneurs privately and with their teams who are successful to a point, but ready for aligned success. The kind that feels as good on the inside as it looks on the outside.

Through high-touch mentorship and strategic coaching, I help you:
• Bring the truth to the surface. What's working, what’s not, and what you’ve been avoiding.
• Reveal clarity gaps that silently drain progress and confidence.
• Align who you are with what you want, so your next chapter is built on purpose, not pressure.
• Activate the full intelligence of your team. Curiosity, courage, accountability, and contribution.
• Execute with precision and momentum without burnout, open loops, or self-doubt.

Whether this is about you, your team, or both — everything changes when alignment becomes the standard, not the exception.

"TOGETHER WE MAPPED OUT THE exact ROADMAP TO REACHING MY GOALS WHICH CENTRED AROUND ME PUTTING myself FIRST." 

—  Solange, M&A Advisor

behind the brand

MEET JAMES Williams

At The Growth Edge, I help leaders and teams unlock the next level of performance, purpose, and potential — by bridging inner growth with real-world results.

But before I became a coach, I was on my own journeys of ambition, burnout, reinvention, and massive clarity.

“I have made major positive changes and improvements in all areas of my life..”

“I thought I knew what productivity was, having worked with James, I now know the truth and how to maximize it! I have made major positive changes and improvements in all areas of my life. My social life, work life and in my physical and mental energy. I am now enjoying every moment and celebrating the journey and successes on the way".

— chris baber, tv chef

"James is everything you want in a coach.”

"When I first heard the word "High Performance Coach" I was intrigued, then within 4 weeks | was working with James. James is everything you want in a coach. He is extremely knowledgeable, he listens impeccably well and offers you the space to learn, grow and show up. He guides you, he supports you and he cheers you on and consistently pours into you. He is a rock. I could not imagine having this experience with anyone else. I am grateful for the person I have evolved into with his leadership and guidance."

— Belinda Delisser, Real estate

“We went over a lot of ground and I was challenged on many things”

"I had been pretty successful in the 4 years since I started my business making around $3m a year but I had a launch coming up and really wanted to do even better than I’d done before. I knew the strategy was set but it’s often my mindset that can let me down! I also wanted someone to help me with the next uplevel — finding what my purpose was going to be next and making sure I was doing everything I needed to be doing. The day was great. We went over a lot of ground and I was challenged on many things — I find most coaches won’t do this to the extent James did and it was exactly what I needed. 

— Lisa johnson, 8-figure CEO and vip day client

"He challenged me to see a better future for myself ...”

Incredible energy and drive were the first things I noticed working with James. As our journey continued, He had great awareness of the place I was at and where I needed to go. He challenged me to see a better future for myself and celebrated the achievements along the way. James not only helped me grow as a person but grow my business as well. It was a two-fold approach that allowed me to shape the future I imagined for me, my family, employees, and clients. James is an incredible person that you would be fortunate to meet. If you are looking for a coach that can create a path for you to thrive today and in the future, then James is the right coach for you.

— ABE QUIRING - CEO

“He is compassionate, excited and precise."

I have been a high performer my entire life. And I know that in order to be better, to serve more, to impact the world the way that I want to, I needed a mentor to hold space for that to happen. When you are ready to up your game, James Williams is the first person to call. He is an incredible coach and mentor in high performance and purpose driven behavior. He is compassionate, excited and precise. The moment you say yes to working with James is the moment your game changes. 

— TRICIA BROUK, FOUNDER OF THE BIG TALK ACADEMY

"He helped me uncover my WHY and help me communicate it."

Working with James has made a huge difference in my life and career. He helped me uncover my WHY and help me communicate it authentically and with passion! God has blessed James with the unique ability to apply some simple tools, reaching his clients where they are and helping them move forward. celebrating the journey and successes on the way".

— DAN LORENZ, FOUNDER & PRESIDENT OF JKE LLC

READY for CLARITY and GROWTH? LET'S TALK.

READY for CLARITY and NEXT LEVEL GROWTH? LET'S TALK.

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